I work with independent professionals and service‑based business owners who want clarity around how their business is positioned, how decisions are made, and how their efforts align with their goals.

My services are developed around your needs. Some clients need strategic guidance and an outside perspective; others need focused implementation support. Everything below is designed to be practical, grounded, and respectful of your needs.

Strategic Business & Marketing Consulting

Featured Offering

Audience, Differentiation & AI-Readiness Audit

Strategic clarity before automation.

In today’s market, many leaders feel pressure to adopt AI or new technology before they have clarity on core strategic questions:

• Who is our real audience?

• How do we actually differ from competitors?

• Where can AI genuinely help — and where does it introduce brand or quality risk?

Most AI discussions focus on tools and outputs. This audit focuses on strategic decision-making first.

Who This Is For

This service is ideal for:

• Consultants

• Professional service providers

• Small agencies

• Expert-led businesses
  that want clarity before investing in new technology or automation.

What’s Included

1. Audience & Messaging Diagnosis
Identify where your messaging aligns — and where it disconnects — from the real needs of your audience.

2. Competitive Differentiation Snapshot
Analyze how you are positioned against competitors and where opportunities exist to stand out.

3. AI-Readiness Assessment
Determine what must be clarified before AI or automation can add value, and what risks should be avoided.

4. 30 / 60 / 90-Day Roadmap
A clear, prioritized plan you can execute.

Delivery

• Written report (PDF or Google Doc)

• 60-minute walkthrough call (recorded)
  Minimal meetings — maximum actionable clarity.

Investment

Investment: $1,500–$2,000 (introductory pricing)
Typical turnaround: 2–3 weeks
This introductory offering is designed to provide focused, high-value strategic insight for first-time clients.

Squarespace Website Development

For clients who need a straightforward, well‑structured website built on Squarespace.

This service focuses on clean design, clear messaging, and usability — not unnecessary features or complexity.

This may include:

• Squarespace website setup and build

• Page structure and navigation

• Basic SEO best practices

• Content layout and formatting

• Website updates or refreshes

What you can expect:
A professional, easy‑to‑manage website that clearly communicates what you do and who you serve.

Best for:
Clients who want a functional, polished Squarespace site without managing the build themselves.

Course & Educational Content Development

Support for educators, organizations, or professionals creating structured learning content.

This may include:

• Curriculum and course structure

• Instructional design guidance

• Collaboration with subject‑matter experts

• Learning objectives and assessment alignment

• Responsible use of AI tools in content development

What you can expect:
Well‑organized educational content that supports both learner outcomes and institutional or business goals.

Best for:
Colleges, educators, and professionals developing online or blended learning experiences.

A Note on Scope

My work focuses on business strategy, marketing guidance, and educational development. If you’re unsure which service fits your needs, the best place to start is a brief conversation.